Scaling Smarter: How Nilan Peiris Shapes Growth and Customer Advocacy at Wise
Nilan Peiris believes that driving growth at Wise means creating a significantly better product—one that inspires word of mouth, rather than simply aiming for small, incremental improvements. As Chief Product Officer at Wise, he has championed a hyper-focused approach on lowering costs, speeding up transfers, and enhancing user experience—because customers don’t just switch for marginal improvements; they switch when the product is 8-10 times better than the competition…