As Chief Product and Technology Officer at monday.com, Daniel Lereya pushes his teams to think beyond constraints and commit to audacious goals—like building 25 features in a single month. Rather than tracking outputs, Lereya centers his leadership on impact, insisting that each release must solve a real business problem. Under his direction, the company has embraced radical transparency, sharing real-time business metrics with all employees, even job candidates fostering accountability at every level. This high-stakes, high-trust culture played a key role in monday.com surpassing $1 billion in annual recurring revenue and attracting major customers like Canva, McDonald’s, and The Coca-Cola Company.
Lereya was born and raised in Israel and earned a bachelor’s degree in computer science and economics from Tel Aviv University. Before joining monday.com, he held engineering roles at SAP and IBM, where he built his technical foundation. At monday.com, he first served as Vice President of R&D and Product before stepping into his current role in 2023. Today, he leads the global R&D and Product teams, shaping the company’s strategic roadmap and execution at scale. Beyond managing technology development, he is deeply involved in cultivating the company’s high-performance culture introducing mechanisms like “traps,” or short, timeboxed development cycles, to keep projects focused and deliverables on track.
What makes Lereya’s leadership resonate is his openness about personal growth. He speaks candidly about navigating impostor syndrome and the challenge of letting go of control as the company scaled. For Lereya, building software is ultimately about people: trusting them with visibility, empowering them with ambitious targets, and setting the conditions for speed without sacrificing substance. That mindset continues to define monday.com’s product innovation and the culture that fuels it.